Case studies
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Point A Hotels

Thoughtful Partnerships,
Better Hospitality

London, Edinburgh, Dublin, Glasgow
12 properties
13 Dripdrop stands
Point A Hotels umbrella
Point A Hotels reception
For Point A Hotels, sustainability isn't defined by a single initiative. It's the result of hundreds of decisions made across the businesses from how hotels operate to the suppliers and partners they choose to work with. Operating 12 centrally located hotels across London, Edinburgh, Glasgow and Dublin, Point A Hotels is built around making city stays simple, comfortable and is committed to making impactful choices. As the group continues its sustainability journey, every new partnership is viewed through a simple lens: how does it positively impact people, places and the planet?

Since opening its first hotel in London in 2010, the brand has built a growing portfolio by focusing on what matters most to today's traveller: a central location, a comfortable night's sleep, intuitive technology and an experience that feels effortless from check in to check out. That philosophy extends far beyond the guest room. It influences how their hotels are designed, how teams operate and how new services are evaluated. Every addition has to justify its place by improving the guest experience while making an impact.

This approach recently helped Point A Hotels achieve their Green Tourism Silver accreditation across its portfolio, recognising the progress the business has made into weaving sustainability into its operations and guest experience. It also shapes how the business evaluates new partnerships, looking for solutions that deliver meaningful value to guests while contributing to its wider sustainability ambitions. Dripdrop is one of those partnerships.

Sustainability through collaboration

Point A Hotels describes itself as being at the beginning of its sustainability journey. While the business continues to improve its own operations, it also recognises the important role suppliers and partners can play in helping achieve wider environmental goals.

Whether it's technology partners planting trees or operational partners supporting environmental initiatives, Point A Hotels actively looks for organisations that share its values and can contribute to a positive impact beyond the hotel's four walls. Dripdrop became one of those partners.
There's only so much we can do within our own operations, so partnering with organisations that share our values allows us to amplify our impact.
— Alicia Van Wyk, Brand Marketing Manager
Point A Hotels reception 2

Creating conversations that matter

When evaluating suppliers, Point A Hotels wasn't looking for a standard umbrella solution.

The team wanted partners that aligned with the sustainability principles underpinning their Green Tourism accreditation and broader ESG ambitions. Dripdrop's commitment to ocean-bound plastic recovery provided an additional layer of value beyond the practical service itself. It transformed a simple guest amenity into a meaningful sustainability story that both staff and guests could engage with.
Point A plastic recovery certificate
We didn't want to just go down the route of any umbrella partner. We wanted to have an impact on the planet through our partners.
— Alicia Van Wyk, Brand Marketing Manager

Extending the guest experience

Point A Hotels has built its reputation around offering affordable, design-conscious accommodation combined with exceptional service.

As a premium budget hotel brand, the group focuses on helping guests make the most of their destination, often through partnerships with local businesses and community organisations. Just as local partnerships help guests discover restaurants, attractions and experiences beyond the hotel, the umbrella service provides another practical touchpoint that enhances the overall stay.

For guests exploring London, Edinburgh, Glasgow or Dublin, access to a convenient umbrella service removes friction from their journey while reinforcing Point A's commitment to thoughtful service.
Point A Hotels umbrella

Supporting a growing sustainability journey

Point A Hotels recently achieved Green Tourism Silver accreditation across its portfolio, marking an important milestone in the group's sustainability journey.

The accreditation evaluates organisations across three key pillars: People, Places and Planet, recognising businesses that demonstrate a commitment to responsible operations and positive community impact.

For Point A Hotels, partnerships like Dripdrop form part of a broader strategy to ensure sustainability considerations are embedded throughout the business, not only through internal initiatives, but also through the organisations it chooses to work with.

Dripdrop represents one of those choices, a practical guest service that supports a wider environmental mission while contributing to the thoughtful, value-driven experience guests have come to expect.